Build Stronger Relationships With Your Customers.
Studies and statistics show that keeping one existing customer is five to seven times more profitable than attracting one new customer. Email marketing offers a proven and cost-effective method of building your customer loyalty and retention.
With a defined email marketing strategy and regular email communications, you can keep your customers informed about what is happening at your company and what is new in their industry. It is truly one of the most cost-effective and efficient ways to build customer loyalty and retention. Email marketing benefits include:
- Improving your customer retention with more frequent contact
- Cutting down on printing and administration costs
- Announcing events, new products and company news to your customers
- Encouraging repeat buying on your e-commerce website by targeting your specials and discounts to each customer's buying preferences
The Whole Enchilada.
Magnetic has the expertise to handle all aspects of your email marketing, including strategy, design, list acquisition and distribution of your emails. Our email marketing process includes:
- Devising a strategy and distribution schedule
- Creating a customized email layout to give your emails a professionally branded look and feel
- Implementing an opt-in form on your website that encourages new customers to subscribe
- Ongoing maintenance and management of your distribution lists
- Distributing all emails through our email marketing system
- Performing AB split testing to determine the best layout and content for high click-throughs and conversions
- Analyzing your send data and reports to pinpoint the most successful campaigns for your customers
Magnetic's email marketing system is permission-based, meaning subscribers can opt-in and opt-out. We ensure you are fully compliant with all CAN-SPAM regulations and guidelines.