I know what you are thinking. It’s not even November, the sun is still shining, and your tan lines are far from fading. But somewhere deep down you feel it: the holidays are coming at you faster than you can DIY that ugly Christmas sweater. The holidays are a time for family, food, laughter, and…PANIC for many consumers. Did you know that more than 25% of gift purchasers shop for their gifts a few months or more in advance of the holidays? You can help relieve this stress with good marketing.
It’s important for marketers to be where the consumer is even when the consumer journey is less like a straight path and more like a tangled mess of holiday lights. Luckily, marketers can take a deep breath. We have put together a handy Holiday Calendar Infographic to inform your marketing strategies around key holiday dates in hopes that you will plan and prepare for launching successful campaigns this upcoming season. We would hate for you to be left out in the cold!
Magnetic is an artificial intelligence company that uses machine learning to deliver smarter, faster, and more effective advertising. Our powerful AI platform continuously analyzes the attributes of over 350 million live user profiles alongside real-time inventory supply and bid opportunities to deliver highly performant audiences and profitable campaigns for our clients.